In short, SST PUREing is basically a patented process of golf shaft analysis to find the golf shaft's most stable orientation. So what does that mean? Most companies install shafts into clubs with the logo up and pay little to no attention to finding the shaft's most stable position. All golf shafts come off the line different from one another, and as golfers we should be using equipment that is consistent throughout the bag.
Have you got a club you absolutely love to hit? Have you got a club you totally avoid? I know I did. My most reliable club was the 3 wood and the least reliable were my 4 and 5 irons. The reason a club may feel great is because for some reason that club was luckily installed very close to the PUREd spot. The clubs we have troubles with are most likely not even close to the stable position.
When I first met Grant Taylor of Mobile One Golf (a SST PURE licensee) he asked me which clubs I had issues with. I told him my 4 and 5 iron. We chatted and I ended up giving him my 4,5,and 6 irons to be PUREd. Immediately after the process I went out to the range and hit a few balls. The difference was incredible. Believe it or not, I was hitting those irons longer, higher, and straighter. As a professional, I didn't think this was even possible. I have now given him the rest of my irons and can't wait to see what the outcome is. The team at Mobile One Golf has been exceptional and make me feel like I'm on tour. The service is top notch and I believe more people should spend the extra dollars to get their sets PUREd rather than trading in or buying something new. This process has now eliminated the equipment aspect of any poor ball striking.
For more information you can visit http://www.sstpure.com/faq.html
Or Contact Grant Taylor through